A cybersecurity posture is essentially the total procedures, policies, and services that an organization uses to defend itself from cyber attack. Companies evaluate their security risk then develop policies, employee training procedures, and, if they have the resources, malware, virus, and other threat detection services, focusing on their most vulnerable assets.
In short, a cybersecurity posture describes an organization’s cyber threat readiness and identifies areas where this readiness can be improved.
MFA stands for multi-factor authentication. It refers to the use of more than one means of identification to access a secure software system. Usually, MFA security uses a combination of traditional security measures, like keycards and passwords, and biometric measures, like retinal scans.
A subset of MFA security, which uses two, three, or more authentication measures, 2FA security uses two.
Customer lifetime value (CLTV) is the expected profit that a single customer brings to a company over the course of their lifetime. CLTV represents a shift in emphasis from quarterly or annual profits to the long-term relationships with customers.