Schober – Your Campaign offers its Touchpoint email and mobile phone data with data display and customer analytics integrations so you can optimize your marketing campaigns, whether B2B or B2C. Schober has a database of 40 million email addresses and links your CRM data to your customers’ mobile devices so you can be sure to reach them—and track how they reached your homepage.
Targeted marketing is a marketing strategy which identifies an audience that is most likely to buy a product or service and subsequently creates a marketing campaign designed specifically to advertise said product or service to the target audience, using advertisements and promotional messages. This allows different companies to hone in on certain market segments, creating a “specialty” and possibly lowering competition with similar companies.
Schober – Your Audience refines marketing reach with customer analysis, geofencing, social media, and customer segmentation data. Your Audience also generates customer segments and lookalikes to help businesses attract new customers and successfully promote products or services to existing audiences.
Schober – Your Database maintains accurate German B2C and B2B data for marketing purposes, validating contact information for businesses, freelancers, and customers. Schober then enriches the data with customer attributes and provides analysis through its proprietary Analysis TargetBase and Business TargetBase.
Analysis TargetBase tracks nearly 60 million private German addresses against behavioral and demographic data as well as other customer data. These include Schober individual household evaluations and German lifestyle market analysis and consumer surveys.
Business TargetBase tracks up to 4.5 million German companies and their company data, including financial numbers. Their company data also includes individual contact details, affinity, media use, and so on.
Quadress Lead-Generation Database operates in the DACH region, managing consumer and company marketing data both online and offline
Oracle Datalogix Data aka Oracle Advertising or Oracle Data Cloud engages leads across channels and measures ad campaigns with 50+ metrics
Schober – Your Campaign offers its Touchpoint email and mobile phone data with data display and customer analytics integrations so you can optimize your marketing campaigns, whether B2B or B2C. Schober has a database of 40 million email addresses and links your CRM data to your customers’ mobile devices so you can be sure to reach them—and track how they reached your homepage.
Remarketing campaigns show ads to people who have visited a business’s website or downloaded one of its apps. Remarketing identifies people who have shown interest in a company in order to prompt them to recall the business, increasing the odds of them converting.
Targeted marketing is a marketing strategy which identifies an audience that is most likely to buy a product or service and subsequently creates a marketing campaign designed specifically to advertise said product or service to the target audience, using advertisements and promotional messages. This allows different companies to hone in on certain market segments, creating a “specialty” and possibly lowering competition with similar companies.
Exante Global Flow Analytics supports alpha generation and risk management by extracting comprehensive price signals from detailed capital flow analysis. Exante complements hard data and raw model outputs with timely, narrative-based content, focusing on key global thematics and risk scenarios. Additionally, Exante maintains dialogues with their clients, providing bespoke coverage and service.
Stirista offers data that politicians and advisors can use to reach out to constituents and donors. Stirista has (so far) 150 million registered voter details sorted into 360 data points, including donation history. With this contact, demographic, web, and behavioral information, Stirista Political Data enables targeted advertising and outreach.
Stirista can also provide historical campaign data at all levels to help politicians plan effective political strategies.
Acxiom Infobase provides customer insight data for targeted marketing campaigns in a wide variety of industries
Acxiom Personix offers people and customer lifetime value data as well as consumer behavior profiles
AnalyticsIQ’s BusinessCore Database provides B2B marketing data on 18 millions businesses and 60 million business professionals.
The BusinessCore Database collects company data and people data. The company data includes contact information, purchase drivers (price, for example), and transaction history. The people data includes personnel contact data, role in the company, and purchase transaction history.