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DigitalAudience CRM -Onboarding

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DigitalAudience’s CRM-Onboarding matches offline data with online attributes for businesses to maximize sale capabilities. Their system matches first-party CRM data from marketer and the digital data set of digitalAudience to create a common identifier or “match key” to link the records. This then creates a full privacy-compliant identity solution which gives insight into a distinct set of data-driven marketing cases.

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180byTwo – Custom Audiences

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180byTwo Custom Audiences helps companies create custom audience segments at any level of granularity, for prospects and existing customers. 180byTwo uses B2B and B2C, intent, technographics, behavior, and other data to build audience segments.

In addition to a custom combination of datasets, 180byTwo also provides predictive data services to forecast market demand and purchasing behavior.

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