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4Info Measurement Solutions

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4Info Measurement Solutions provides people-based measurement to analyze results of marketing campaigns to be used for enhancing future campaigns. It features delivery & engagement insights, foot traffic measurement, in-flight optimization, and closed loop sales lift measurement.

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Bridge Marketing Media & Attribution Solutions

by Bridge Marketing

Bridge Marketing Media & Attribution Solutions helps digital marketers reach their ideal customers. Whether users know their ideal audience or not, Bridge can help identity the right customers and then help measure ad campaign impact. Bridge Marketing uses custom algorithms to ensure ads reach the right people. The algorithm also improves with time, ensuring that campaigns get better as time goes on.

Additionally, Bridge’s metrics for measuring ad campaign effectiveness don’t just include traditional CTR and email open rates; they also provide an intuitive visual dashboard with granular information like message engagement and footfall.

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